Dashboards as code

bulk edit at scale

Connect your data and Mora auto-generates the dashboards your revenue team actually needs: MRR waterfall, cohort retention, churn analysis, and more. Customize anything. Build from scratch if you want. Or just let Mora do it.

Three steps

no engineers required

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01

Connect

Connect

Link your data sources: Stripe, CRM, product analytics, your warehouse. Mora ingests your schema and detects the metrics that matter.

Link your data sources: Stripe, CRM, product analytics, your warehouse. Mora ingests your schema and detects the metrics that matter.

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02

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02

Auto-generate

Auto-generate

Mora builds a starter set of dashboards based on your data: MRR trends, churn breakdown, cohort retention, expansion tracking, and pipeline health. Ready to use immediately.

Mora builds a starter set of dashboards based on your data: MRR trends, churn breakdown, cohort retention, expansion tracking, and pipeline health. Ready to use immediately.

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03

Customize

Drag, resize, and reconfigure any widget. Add new charts from the conversational interface: just ask “add a chart showing NRR by segment” and it appears. Or build dashboards from scratch using the visual editor.

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03

Customize

Drag, resize, and reconfigure any widget. Add new charts from the conversational interface: just ask “add a chart showing NRR by segment” and it appears. Or build dashboards from scratch using the visual editor.

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03

Customize

Drag, resize, and reconfigure any widget. Add new charts from the conversational interface: just ask “add a chart showing NRR by segment” and it appears. Or build dashboards from scratch using the visual editor.

Everything you need
in one single platform

Auto-generated SaaS dashboards

Mora detects your billing and CRM data and auto-builds the dashboards every revenue team needs: MRR waterfall, net dollar retention, cohort analysis, logo churn, expansion revenue, and contraction tracking.

Conversational dashboard building

Don’t use a drag-and-drop editor. Just tell Mora what you want. “Create a dashboard showing our top 10 accounts by expansion revenue this quarter” and it builds it.

Real-time data

Dashboards pull from live data. No nightly syncs or stale snapshots. When a subscription changes in Stripe, your MRR dashboard reflects it within minutes.

Cross-source dashboards

Build a single dashboard that combines Stripe billing, Salesforce pipeline, Segment product usage, and Intercom support data. No pre-joining or data modeling required.

Sharing and scheduling

Share dashboards via link, embed them in Notion or your internal wiki, or schedule automated snapshots to Slack or email on any cadence.

Filters and drill-downs

Every dashboard supports global filters by date range, segment, plan, geography, or any other dimension. Click any data point to drill down into the underlying records.

Built for the moments
that drive revenue

Weekly revenue review

A single dashboard your leadership team opens every Monday: MRR, pipeline, churn, expansion, all live, all sourced from truth.

Customer health monitoring

A dashboard per account tier (enterprise, mid-market, SMB) showing health scores, usage trends, billing status, and support activity.

Board reporting

Auto-generated dashboards formatted for board consumption, scheduled to update before every board meeting.

Team-specific views

Marketing gets channel attribution. Sales gets pipeline velocity. CS gets retention metrics. Finance gets cash analytics. All from the same data, all consistent.

Here’s what
you should know

Here’s what
you should know

Auto-detection

Mora scans connected schemas and recommends dashboard templates based on available data

Rendering

Sub-second chart rendering for datasets up to 10M rows; larger datasets use progressive loading

Chart types

Line, bar, area, scatter, funnel, cohort heatmap, waterfall, table, KPI cards, and more

Embedding

Dashboards embeddable via iframe or shareable via public/private links

Refresh frequency

Real-time for direct database connections; configurable sync intervals for API sources

Access controls

Dashboard-level and widget-level permissions; viewer, editor, and admin roles

Your revenue
dashboards

Built in minutes, not months.