Introducing Mora
The analytics layer built
for subscription businesses
MRR, churn, expansion, and pricing optimization, connected to your actual billing, CRM, and product data.
The Problem
Every SaaS company eventually hits the same wall. Stripe gives you billing data. Your CRM gives you pipeline data. Your product gives you usage data. But stitching them together into a coherent revenue picture requires a full-time analyst, a warehouse, and months of dbt modeling.
Meanwhile, the questions that drive growth sit unanswered in a backlog. Which segments expand fastest? Where does churn actually start? Is your pricing leaving money on the table? Your board deck is a month old by the time you present it, and your forecast is based on gut feel dressed up as a spreadsheet.
How Mora
can help you
Connect your SaaS stack in minutes
Mora plugs into Stripe, HubSpot, Salesforce, Segment, your warehouse, and more. No engineering required.
Instant SaaS metrics
Mora auto-generates MRR waterfall, net dollar retention, cohort retention, logo churn, expansion revenue, and contraction tracking from your billing data.
Pipeline-to-revenue tracking
Follow a deal from CRM creation through close and into actual billing, and see which pipeline actually converts to retained revenue.
Pricing optimization
Compare plan performance, analyze discount impact, and identify pricing tiers where you’re leaving money on the table.
Product usage correlation
Connect product analytics with billing data to see which features drive expansion, which signal churn, and where activation stalls.
Natural language access
Ask “what’s our net dollar retention for enterprise accounts?” and get an instant answer, with no SQL and no analyst tickets.
Mora is made
for these people
SaaS founders
Get the revenue clarity that usually requires a data team, from day one.
Revenue leaders
Stop waiting on analyst tickets. Ask questions directly and get answers in seconds.
Finance teams
Close books faster with live billing data, automate board reporting, and forecast with confidence.
"Mora pulled us closer to the metal so we make decisions faster."
Joan Abreu
Head of Engineering
First dashboards live within 7 days
Full data audit and source connection (Stripe, CRM, product analytics, warehouse)
Custom SaaS metrics dashboards (MRR, churn, cohort, NRR, CAC payback)
Board-ready reporting templates
Monthly strategic revenue reviews with actionable recommendations
The SaaS metrics you need
Connected and live.